Some of the most popular experiences have received billions of visits and earn their developers millions annually.Īccording to a new report, however, this model-which powers much of Roblox’s enormous success-may take advantage of young game developers. Every day, 43 million people play those games, mostly kids. Tens of millions of these games live on Roblox’s browser-hundreds of times more titles than exist on Steam. A new report argues that success is built on exploiting young game developers, many of them children, who are making content for the game.Īs a platform, Roblox provides gamers the tools to both create and play an almost unfathomable array of “experiences,” from climbing an enormous stairway to running a restaurant to escaping a prison. Roblox has become a video game titan, in recent years dominating the world of kids’ gaming and earning $454 million in revenue last quarter alone.
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